YouGov buys Yabble
YouGov Buys AI Company
YouGov, a company that collects and analyzes data, has bought another company called Yabble
YouGov buys Yabble in £4.5m deal
Yabble uses artificial intelligence (AI) to understand data.
By buying Yabble, YouGov can use AI to better understand the huge amount of data they have.
The two companies have been working together for a while, and YouGov is excited to have Yabble's team join them.
They think this will make YouGov a leader in using AI for data analysis.
YouGov also said that their business is doing well and they expect to make more money this year than they thought.